It is Monday the 26th on the East Coast, so even though most are currently in bed there, The Boob Quake Experiment has begun.
To all of our clients and followers of this blog or mailing list... this is the social science experiment that's right up our alley.
Let me give you a bit more information directly from the
Boob Quake Face Book Fan Page. When you understand the reasoning behind the boob quake and have picked out your appropriate outfit for morning the experiment will have begun.

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Help fight supernatural thinking and the oppression of women, just by showing your cleavage!
"Many women who do not dress modestly ... lead young men astray, corrupt their chastity and spread adultery in society, which (consequently) increases
earthquakes," Hojatoleslam Kazem Sedighi was quoted as saying by Iranian media. Sedighi is Tehran's acting Friday prayer leader.
I have a modest proposal.
Sedighi claims that not dressing modestly causes earthquakes. If so, we should be able to test this claim scientifically. You all remember the homeopathy overdose?
Time for a Boobqauke.
On Monday, April 26th, I will wear the most cleavage-showing shirt I own. Yes, the one usually reserved for a night on the town. I encourage other female skeptics to join me and embrace the supposed supernatural power of their breasts. Or short shorts, if that's your preferred form of immodesty. With the power of our scandalous bodies combined, we should surely produce an earthquake. If not, I'm sure Sedighi can come up with a rational explanation for why the ground didn't rumble. And if we really get through to him, maybe it'll be one involving plate tectonics.
So, who's with me? I may be a D cup, but that will probably only produce a slight tremor on its own. If you'll be joining me on twitter, use the tag #boobquake!
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NOTE: There is no official Boobquake shirt (at least, not yet - I may be able to be convinced if there is a demand, as I am an artist). If you see some saying that proceeds will be donated to charity, buy at your own risk, since I can't guarantee where that money is going. Here are some real charities you can donate directly to:
Dressing modestly won't end earthquakes, so help out the victims of inevitable natural disasters at the Red Cross: http://www.redcross.org/
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So now that you know what's required of you for this Boob Quake Social Experiment, get to the closets! Pick out your favorite top that highlights the twins and we'll see how it goes.
Pass this on to others. We need a large number of participants to effectively run this social science experiment.
If there is no earthquake in your area feel free to send us or comment with a photo of our chosen top.... It will make for a much more interesting follow up post.
If you do get caught in an earthquake and can't get on line to send or post your image.... Sorry ;-)